Our strategy


To provide energy needed today, while building a better world of energy for tomorrow.


To be a leading energy company in a net zero world.


To create value for shareholders and society in a sustainable way through successful development, efficient operation and responsible ownership of energy infrastructure and businesses.

Our four strategic pillars

Focusing on the core

Economically regulated electricity networks and renewables. Complemented by businesses with a key role to play in enabling the net zero transition.

Developing, operating and owning

Identifying new assets, opportunities to develop them, realise value from them and optimise ownership to support future earnings.

Creating value for shareholders and society

Remunerate shareholders for their investment through dividends while investing in infrastructure, services, jobs and economic growth, while paying its fair share of tax and sharing value with local communities.

Delivering in a sustainable way

Offering commercial solutions to the world’s problems. SSE’s 2030 Goals are linked to the UN’s Sustainable Development Goals – in support of helping achieve a net zero world by 2050.

2030 Goals

Cut our carbon intensity by 60%

Reduce the carbon intensity of electricity generated by 60% by 2030, compared to 2018 levels, to around 120gCO2/kWh.

Treble renewable energy output

Develop and build by 2030 more renewable energy to contribute renewable output of 30TWh a year.

Help accommodate 10m electric vehicles

Build the flexible electricity network and infrastructure to help accommodate 10m EVs in GB by 2030.

Champion Fair Tax and a real Living Wage

Be the leading company in the UK and Ireland championing Fair Tax and a real Living Wage.