SSE Chief Executive Alistair Phillips-Davies put safety firmly at the top of the company's agenda at the first of five conferences on the topic.
He said because SSE's core business involved the generation and supply of potentially hazardous electricity and gas, the company was committed to doing things safely or not at all.
"We believe that safety incidents are preventable, but that comes down to our mindset," he said at a recent conference held in St Andrews.
"These conferences are all about getting that mindset right so we can keep our customers, employees and contractors out of harm's way."
The conference looked at past safety incidents and the lessons that can be drawn from them. Delegates were asked to share safety stories from their offices and depots.
Even the Olympic cycling legend Sir Chris Hoy, who is SSE's Glasgow 2014 Commonwealth Games ambassador, said not taking safety seriously enough had once threatened his career.
In a video address, Sir Chris Hoy told the 200 delegates at the St Andrews conference about a serious fall he suffered in competition in Copenhagen that could easily have dashed his dreams.
The after effects of the 2009 fall and its possible life-changing implications brought home to him the importance of having the right safety measures in place and adhering to them.
The SSE safety conferences run for a month, with the next event in Oxford before moving to Dublin. In total 800 SSE employees and contractors will attend the events and share their experiences with colleagues to ensure we keep our customers safe.